Social Media Weekly

01 AUGUST - 06 AUGUST 2018

A SNAPSHOT OF THE MOST CURRENT NEWS, TRENDS AND BEST PRACTICE ACROSS SOCIAL MEDIA TO HELP SHAPE OUR CONTENT AND APPROACH TO SOCIAL MEDIA.


Facebook

Facebook is making its first serious move to monetize WhatsApp

Facebook is getting serious about monetizing WhatsApp after the social network reported sluggish earnings growth last Wednesday.

Read More: The Verge

Facebook and Instagram add dashboards to help you manage your time on social apps 

Facebook and Instagram are introducing a new dashboard to tell you how long you’ve spent inside their apps, along with tools for setting daily limits and temporarily muting your push notifications.

Read More: The Verge


Instagram

Instagram Stories celebrates its 2nd birthday

Instagram Stories made their debut exactly two years ago today, and 400 million people now use them each day.

Read More: Ad Week


Twitter

Twitter loses ability to let users auto-post tweets & retweets to Facebook

Facebook announced it had deprecated its Publish actions permissions from its API, a feature that made it possible for apps to publish posts to Facebook as the logged-in user.

Read More: Marketing Land


Snapchat

Snapchat quietly launched sticker packs to win over creators

Snapchat’s charm offense with creators continues with the trial of creator-made stickers. This comes on the heels of the launch of Storytellers, a program launched last week that connects brands with top creators to make ad campaigns on Snapchat.

Read More: Digiday

Snapchat uses new Lenses that respond to your voice

Snap continues to experiment with its augmented reality Lenses, and today, the company launched new ones that will respond to a user’s voice. Some lenses will ask users to say words like, “hi,” “love,” or “wow,” which will cause the lenses to animate.

Read More: The Verge