Social Media Weekly #28

A SNAPSHOT OF THE MOST CURRENT NEWS, TRENDS AND BEST PRACTICE ACROSS SOCIAL MEDIA TO HELP SHAPE OUR CONTENT AND APPROACH TO SOCIAL MEDIA. – 13 FEBRUARY - 20 FEBRUARY 2018

Facebook

Facebook pushes for more personal updates with launch of new Lists feature

Facebook’s status update box is getting a new feature called Lists, which begins rolling out today. This is the first major update to the entry field since the launch of coloured backgrounds just over a year ago, and also serves as a way to encourage Facebook users to share more personal content. The feature, like it sounds, lets users make lists of anything they choose – New Year’s Resolutions, To Do’s, restaurants to try, travel ideas, and more. Users can create their own lists with coloured backgrounds, and decorate them with emoji. The lists are also designed with the idea that friends could copy each other’s lists to share their own opinions about the subject at hand.

Via Tech Crunch

Twitter

CEO: Twitter is still too hard for users and advertisers

Hinting at a potential site redesign or upgrade, Jack Dorsey says Twitter is still too hard to figure out for users and advertisers. "One-third of the 2 million new people who come every day come with expectations of what (Twitter) should be, then get disappointed when they can't find what they want," the company CEO told an audience of investors gathered in San Francisco for the annual Goldman Sachs Technology and Internet Conference on Tuesday. Twitter is working on more ways to personalise the platform so that it takes into account the reason that a user has signed up and this hints at future changes potentially coming to the platform.

Via CNBC

Instagram

Instagram is testing screenshot alerts for stories

Instagram is testing a feature that will show users when someone else takes a screenshot of their story. Users included in the test are getting a warning that the next time they take a screenshot of a friend’s story the friend will be able to see it. Those participating in the test can see who took a screenshot of their story by going to the list of story viewers and seeing a new camera shutter logo next to anyone who took a screenshot of their photo. Instagram is likely using this test to see if the feature has any noticeable impact on engagement, before deciding whether or not they’ll roll it out to all users. For example, there’s a chance that some users may end up watching fewer stories over time if they aren’t able to take screenshots without notifying the creator.

Via TechCrunch